Fifteen years in the past, I used to be an indie iOS developer, creating my very own easy apps like these:
It was a enjoyable and thrilling time, however there was one massive problem—iOS was nonetheless model new, and good documentation was arduous to come back by. Studying the platform usually felt like piecing collectively a puzzle with out all of the items, and as a rule, I discovered myself feeling caught and, frankly, a little bit silly.
To make issues simpler—not only for myself, however for others dealing with the identical struggles—I made a decision to begin a weblog to doc what I used to be studying. And with that, raywenderlich.com was born!
The Humble Beginnings: A Weblog and a Small Workforce
After I first began the weblog, I made myself a deal: I’d write one tutorial per week. The plan was easy—spend sooner or later every week writing tutorials and use the remainder of my time working by myself apps.
That labored for some time, till I began polling my readers about which subjects they needed me to cowl subsequent. As a rule, they’d select topics I hadn’t but explored for my apps. This meant further analysis on my half, and shortly I discovered myself spending greater than my allotted day every week writing tutorials. It was starting to take a toll on the time I wanted for my very own tasks.
I spotted I wanted assist. So, I put out a call for authors to hitch me, and I used to be fortunate to have some wonderful individuals reply.
Collectively, we started crafting tutorials utilizing this easy, but efficient course of:
- My spouse, Vicki, would create any needed graphics and art work for the pattern tasks.
- Every writer would write a primary draft.
- My good friend Fahim Farook would tech-edit every tutorial.
- My good friend BC Phillips would do an English-language edit for every tutorial.
- I’d do a closing edit and overview to make sure every part was polished.
By collaborating this manner, we had been in a position to produce a ton of top quality tutorials. As our group grew, we added extra tech editors, editors, and artists, and by the tip of 2014, we appeared like this:
The Energy of Group: From On-line Pals to a Actual Household
All of us shared a deep ardour for making apps and instructing others how you can do the identical. As we collaborated and frolicked collectively, we turned extra than simply colleagues—we turned pals. And alongside the best way, we had a ton of enjoyable.
I’ll all the time bear in mind our every day hangouts on IRC, the place we’d make memes and snort collectively. Certainly one of our favourite actions was slapping Charlie with a trout:
Then there was Tammy, who all the time led the best way with creativity and humor:
We beloved pulling off April Fools’ pranks too. One 12 months, we “found” an undocumented thermometer contained in the iPhone and launched a Thermometer App Starter Kit to measure your turkey’s temperature (amongst different issues). To our shock, lots of people tried to purchase it. :]
Every Christmas, we’d all come collectively to create a tacky Christmas track with geeky iOS-related lyrics. They had been all the time a bit amateurish, however all the time a lot enjoyable. Certainly one of my favorites even featured the notorious “Mic Dance.”
For us, it was by no means nearly creating nice tutorials—it was about making recollections and having enjoyable with a bunch of pals.
Breakthrough Moments and Massive Modifications
Whereas we had been having enjoyable, we had been additionally constructing a enterprise. Alongside the best way, there have been three key turning factors that actually formed the journey.
The primary turning level got here after I determined to shift all my focus to raywenderlich.com, leaving my very own app growth behind. This choice was sparked by our first e-book, iOS 5 by Tutorials, which ended up incomes over $150K—far past any of our expectations. It was an enormous success, and we realized we wanted to create extra books for the neighborhood.
One other main turning level got here in 2014 with the discharge of Swift. I bear in mind sitting within the viewers at WWDC, feeling a way of panic: “Oh no! Our total weblog and all of our books are in Goal-C, and now they’re out of date. What is going to we do?! Rewriting every part appears unimaginable.”
However then I took a deep breath, steadied myself, and thought, “No, we are able to do that—and it is going to be enjoyable!” We totally embraced Swift, updating all our books and tutorials to replicate the brand new language. My cousin, Ry Bristow, even made this music video to seize how we had been feeling on the time:
The ultimate turning level was after we switched from particular person e-book gross sales to a subscription mannequin, providing video programs and on-line books. This variation offered a a lot steadier and extra dependable earnings stream, enabling us to develop and develop our content material. We had been in a position to dive into new subjects like Android, Flutter, Unity, and extra, making a wider vary of assets for the neighborhood.
RWDevCon: Bringing the Group Collectively in Particular person
One of many issues I’m most pleased with throughout this time was organizing RWDevCon: a dwell, in-person convention centered on interactive, hands-on tutorials.
All of it started with a suggestion from a number of group members that we should always run our personal convention. I agreed, probably not figuring out what I used to be getting myself into!
I nonetheless bear in mind how nervous I used to be earlier than the primary RWDevCon. Vicki and I took the stage to provide some opening remarks. As quickly as we mentioned, “Welcome to RWDevCon!” the group erupted into applause and cheers. We weren’t anticipating that stage of enthusiasm—what felt like an outpouring of affection and appreciation. We checked out one another, smiled, and abruptly felt our anxiousness fade away. We knew proper then the convention was going to be a hit.
Placing on the convention was an incredible quantity of labor for your complete group (I’ll all the time be grateful to everybody who participated and put up with me!). However regardless of the challenges, Vicki and I couldn’t have been happier with how every part turned out. It was such a pleasure seeing everybody having enjoyable and fascinating with the occasions. These are days I’ll all the time cherish.
